About Us

First Line is a one-stop trade marketing partner, helping brands elevate their presence across Indonesia. Our services span in-store branding, display production, outsourced manpower, IT dashboard development, and full-scale event management—from retail activations to corporate operations. We deliver consistent, on-brand execution at every touchpoint.

Frequently Asked Questions (FAQ)

1. What is First Line?

First Line is a one-stop trade marketing partner, helping brands elevate their presence across Indonesia. Our services span in-store branding, display production, outsourced manpower, IT dashboard development, and full-scale event management—from retail activations to corporate operations. We deliver consistent, on-brand execution at every touchpoint.

2. How do your solutions work in practice?
We provide modular and integrated solutions tailored to your trade marketing objectives. Whether you're launching a new product, building in-store visibility, or scaling field presence, we deliver through:
  • Store Display & In-Store Branding
    Custom POP displays, end gondolas, store signage, and visual merchandising units—all produced in-house to ensure speed, consistency, and nationwide standardization.
  • Brand Activation & Events
    Full-service planning and execution of product launches, tactical campaigns, in-store activations, and promotional roadshows.
  • Outsourced Brand Talent
    Deployment of trained Brand Presenters, Sales Promoters, Merchandisers, and Admin Support, with onboarding aligned to your commercial KPIs and customer engagement goals.
  • IT Monitoring & Dashboards
    Real-time digital platforms that give you full visibility into field operations, attendance, coverage, and outcome tracking—empowering your trade team to act on live data.
3. Where can you activate your brand?
First Line operates at a national scale, with the infrastructure to support brand activation across major cities, secondary markets, and rural trade points throughout Indonesia. Whether you're executing a mass retail launch, testing in pilot markets, or rolling out across multiple regions simultaneously, our integrated network ensures:
  • Reliable speed-to-market
  • Consistent execution quality
  • Unified brand presence—regardless of geography
We're built for scale—so your trade strategy doesn't stop at Java or Jakarta. It reaches wherever your market opportunity exists.
4. How can I contact First Line?
You can get in touch through our website’s contact form or via our WhatsApp gateway—both channels are monitored by our team for fast response on project inquiries.
5. What makes First Line different?
We combine in-house production, brand-aligned manpower, nationwide reach, and real-time IT dashboards—all under one roof. Our ability to execute at scale, while maintaining brand integrity and reporting transparency, makes us the trusted partner of choice for both local and global brands.